Evaluation - Selected Examples
In cooperation with the U.S. Agricultural Export Development Council (USAEDC) Market Solutions LLC surveyed more than 50 export market development groups on use of research and evaluation to strengthen export market development programs.
. Findings highlight lessons learned and opportunities to strengthen future programs. Results are available to USAEDC members and can be shared with others by permission.
Improving Performance Measurement in Export Market Development Programs.
U.S. Wheat Producers heard Market Solutions LLC findings and recommendations aimed at strengthening performance measurement as a management tool for market development programs in Mexico, Central America and the Caribbean.
U.S. Food and Agricultural Product Exports reached another record in 2013.
U.S. exporters and export promotion groups call on Market Solutions LLC to provide research, evaluation and strategic counsel to help get the most out of export market development efforts. The declining value of the U.S. dollar has cut the purchasing power of promotional resources in many markets, even as it makes U.S. products more competitive. Market Solutions LLC has conducted assignments around the globe for a full range of commodities and consumer products. Clients rate us highly for consistently providing rigorous, insightful analysis and practical recommendations, communicated in a way that is understandable to a wide variety of audiences.
Getting Maximum Value from Consumer and Industry Research Spending.
A leading agricultural producer check-off funded industry group, whose consumer advertising campaigns are among the most widely recognized in the United States, came to Market Solutions LLC to examine its multi-million dollar market research program. We interviewed key industry stakeholders and reviewed tracking studies, consumer segmentation analysis, and a variety of targeted studies and data purchases aimed at better understanding consumer purchases and consumption trends, at home and away from home. Market Solutions LLC findings and recommendations are being used to reconsider the organization, staffing and role in strategy development of the market research function.
Strategic Evaluations of Worldwide and Country Specific Market Development Programs and Activities for Trade Associations in Grains and Oilseeds, Meat, Poultry, Seafood, Dairy, Fruits, Nuts and Vegetables, Medicinal plants, Beverages, Fibers and Textiles and a variety of other products. Market Solutions LLC has extensive experience working with companies and industry groups to meet the planning and evaluation requirements of U.S. government funded market development programs, such as the USDA Market Access Program (MAP), the Foreign Market Development Program (FMD) and other programs administered by USDA's Foreign Agricultural Service (FAS).
Global Evaluation, Economic Analysis and Staff Extension support
on a retainer basis, and for specific stand-alone assignments. Market Solutions LLC conducts a large number of repeat assignments for clients, which we attribute to the high level of satisfaction with the quality and consistency of our work. We also work with clients on an on-going retainer basis, providing annual and semi-annual evaluation reports on a global basis, regular updates for industry at association meetings, and on-going strategic counsel and economic analysis as needed.
Customer Satisfaction Measurement Programs for clients ranging from food retail and restaurant chains to a major international financial institution help management understand what customers value, and how to manage to retain and increase business from profitable customers.
Our Membership Assessment Programs help producer groups and industry trade associations to understand and provide the services that members value, and structure programs and activities to communicate value.
Advertising Tracking and market positioning
studies. Market Solutions LLC works with clients and their
agencies to assess impacts on consumers as well as Retail
and Food Service customers in the Americas, Europe, Asia, the Middle
East and Africa.
Getting the most from trade shows. With an exploding number of trade shows to choose
from around the world, how to decide which shows to attend, where to exhibit, and how to get the best return when you get there? Market
Solutions LLC has worked with clients to look at shows serving
different industry segments in markets around the world to help make the best of their trade show investments, getting solid leads during the show, and following up for maximum impact. Market Solutions LLC has also evaluated trade show results for sponsors and organizers and provided strategic consulting to improve their effectiveness.